Historical Monuments Will Be Around Forever? You Had Better Bank on it.

I love a good campaign. I should share more of these as I come across them. This is a great one out of Germany. The campaign is trying to get donations for a foundation setup to protect German national monuments. The campaign features pictures of the building and superimposes German bank notes highlighting the same monuments. Headline: Germany's historic monuments need help. Donations: Account No. 30 55555

Credits:
Agency: Ogilvy & Mather, Germany
Creative Directors: Simon Oppmann, Peter Roemmelt
Copywriter: Peter Roemmelt
Art Director: Simon Oppmann
Photographer: Hana Kostreba
Photo Editors: Hana Kostreba, Robin Ebener